Guess?, Inc. designs, markets, distributes and licenses apparel and accessories for men, women and children. The Company operates in five: Europe, North American Retail, Asia, North American Wholesale and Licensing. Its products are sold through retail, wholesale, e-commerce and licensing distribution channels. The lines include full collections of clothing, including jeans, pants, skirts, dresses, shorts, blouses, shirts, jackets, knitwear and intimate apparel. It also grant licenses to manufactures and distributes a range of products, including eyewear, watches, handbags, footwear, kids' and infants' apparel, leather apparel, swimwear, fragrance, jewelry and other fashion accessories. In fiscal 2012, it, along with its distributors and licensees, opened 224 stores in all concepts combined outside of the United Sates and Canada, which consisted of 120 stores in Europe and the Middle East, 89 stores in Asia and 15 stores in the combined area of Central and South America.
GUESS was established in 1981 by the Marciano brothers, who left the south of France in pursuit of the American dream. Inspired by a European influence, the Marciano's redefined denim. One of their initial designs was a stonewashed, slim-fitting jean, the 3-zip Marilyn. Bloomingdale's was the first department store to welcome the brand by ordering two dozen pairs of jeans. They disappeared from the shelves in just hours. This was the beginning of a long success storyGUESS quickly became a symbol of a young, sexy and adventurous lifestyle. Throughout the decades GUESS invited people to dream with its iconic and timeless advertising campaigns and turned unknown faces into famous models. In 2004, the company expanded with a new retail concept and contemporary collection called Marciano. The Marciano brand offers a fashion-forward collection designed for trend-setting women and men. In 2007, the G by GUESS retail concept was born, gaining its Southern California aesthetic from the Marciano brothers' personal passion for the young, California lifestyle they so enjoyed when they first moved to America.
Today GUESS is a truly global lifestyle brand with a full range of denim, apparel and accessories offered in over 80 countries around the world.
Heritage fashion collection
ReplyDeleteClassy couture is brand owned by a South African village girl who moved to the city for greener pastures.Deep down inside she is still that village girl trying to adapt to the city life .Her identity is in the village and very inspired by the Tswana culture.